Living Room Learning

3 p.m. – 4:15 p.m.

Grab a seat and get ready to learn at this conference launching event that features an eclectic array of topics from passionate industry players. Each multifamily geek, technician or innovator hops up on the soapbox, armed with 20 slides that advance automatically every 20 seconds, getting to the point, fast! Join us for some humor, entertainment and passionate storytelling.


Living Room Learning Moderated by: Leadership Qualities for a Legacy of Learning The Power of Service: Give Residents a Reason to Stay
Rick_Graf Jackie_Ramsted Petra_Marquart
Rick Graf
CEO, Pinnacle
Conference Committee Chair
Jackie Ramstedt
Ramstedt Enterprises, Inc.
Petra Marquart
Petra Marquart & Associates
Exploring Economic Impacts on Multifamily Buzz Is Just Noise—Top-Of-Mind Converts to Leases Good Dogs, Happy Cats: Optimizing Revenue with Strategic Pet Policies
Michael_Cohen Kate_Good
Michael Cohen
CoStar Portfolio Strategy
Kate Good
Hunington Residential & Apartment All Stars
Inga Fricke
The Humane Society
of the United States
Modern Day Maintenance—The Evolution Beyond Service to Sales Grow Resident Loyalty and Your Bottom Line with Community Gardens Embracing Disruption in Multifamily: Why You Need to Start Now
Rebecca_Rosario Sarah_King Lisa_Trosien
Rebecca Rosario
Full House Marketing
Sarah King
Specialized Real Estate Group
Lisa Trosien

Sponsored by:


Marc Randolph, Co-founder & Former CEO of Netflix

Wednesday, June 15, 4:30 p.m. – 5:30 p.m.

Marc Randolph

During his 40+ year career, co-founder and former CEO of Netflix, Marc Randolph has established himself as an authority on business, strategy and innovation. His insight on fostering creativity and effectively transforming ideas into realities has resulted in numerous successful business ventures, including many that he founded.

With knowledge and experience that applies to any business or industry, Randolph seamlessly translates his wisdom into meaningful acumen and inspiration to all types of audiences. In narratives that highlight idea generation, transforming challenges into advantages, lessons learned from Netflix and insight into how to validate ideas, Marc Randolph motivates audiences to think differently to achieve their definition of success.

Sponsored by:
CoStar Apt


9 a.m. – 10 a.m.

GAME CHANGER: Growing Your Business with Shareable Content THU-A01 From Courtesy to Competitive Necessity, Why Package Management Matters THU-A02 Keeping an Eye on Smart Home Technology Is Smart THU-A03 A Change Will Do You Good THU-A04 Building a Talent Pipeline: Paying It Forward Through Partnerships THU-A05 Fair Housing: ‘Sex’ Education for Property Management THU-A06 Reputation Revival: #ORMrealness THU-A07 How the Zero Moment of Truth Requires Us to Change Sales THU-A08 Supplier Skills: Surprising Lessons from 100 Days of Rejection THU-A09 NAHMA Presents: A Year After SCOTUS—Latest Trends in Disparate Impact


10:15 a.m. – 11:15 a.m.


GAME CHANGER PANEL: Sharing Underused Assets – New Business Opportunities Emerging in Multifamily THU-B01 Google Me: Fostering an Innovative Company Culture THU-B02 Leasing Existing Apartments in a New Construction Market THU-B03 Staying Power: A Team Engagement, Recruitment & Retention Reconstruct THU-B04 Stop the Enabling: Are You Part of the Problem? THU-B05 Design Matters: Design's Increasing Importance & Its Impact on Multifamily THU-B06 Strategic Procurement! Mastering the Art of Purchasing Intelligently THU-B07 Tech Takes Over: Strategies for Onboarding New Communities THU-B08 SUPPLIER SKILLS: LinkedIn—How Good Is Your Profile? THU-B09 NAHMA Presents: Affordable Workforce Housing—Identifying the Need and Potential Solutions


11:30 a.m. – 12:30 p.m.

GAME CHANGER: Building A World-Class Brand-It’s All About the Product THU-C01 Strategic Applications of Emotional Intelligence THU-C02 A Funny Thing Happened on the Way to the TOP THU-C03 It’s Not Just a Review. It’s Free Market Research. THU-C04 Data, Data, Data: What’s the Right Data for My Community? THU-C05 Lease Ups: Avoiding the Terrible Twos With Revenue Managementt THU-C06 Return on Energy: Harnessing the Power of Utility Data THU-C07 Transitioning Properties From Due Diligence to Operational Brilliance THU-C08 SUPPLIER SKILLS: Can You Handle the Truth? Insights From Industry Experts THU-C09 NAHMA Presents: Key Federal Legislative and Regulatory Issues Impacting Affordable Multifamily Housing


9 a.m. – 10 a.m.

FRI-A01 Yelp Can Help! So Much Information, So Little Time. FRI-A02 How Women Win in Leadership FRI-A03 Your Multifamily Cyber Security Playbook FRI-A04 Homelessness In America: What Can We Do to Help? FRI-A06 Created Equal? Leads Aren’t Lottery Tickets FRI-A07 Maintenance Training Roundtable FRI-A08 Base Access and Tenant Waterfall “Debate” With Armed Services Leadership FRI-A09 NAHMA Presents: Affordable Housing Preservation Options—Save it, Sell it, Buy it


12:45 p.m. – 1:45 p.m.

GAME CHANGER: The New Vanguard for Business-Connectivity, Design, and the Internet of Things FRI-B01 The Resident Loyalty Facelift: Stop Thinking Programs...Think Experience! FRI-B02 Zillow Uncovers Economic Trends in Multifamily Housing FRI-B03 Dissecting the DNA of Boomer Renters—NCIS Style FRI-B04 Cool as a Cucumber: Public Relations in Times of Crisis FRI-B05 In-Depth Analytics of Pricing Discovery FRI-B06 Return on Energy: Smart Apartments & “Internet of Things” FRI-B07 Proactive vs. Reactive: Extending the Life of Your Assets FRI-B08 Portfolio Long-Term Health: Sustainment of Privatized Military Assets FRI-B09 How to REAC: Getting Your Best Score on HUD-REAC Inspections


2 p.m. – 3 p.m.

GAME CHANGER: On the Edge-The Art of High-Impact Leadership FRI-C01 Succeeding in a Mobile World: Google Talks Micro-Moments and More FRI-C02 45 New Ideas to Create Extraordinary Leasing Experiences! FRI-C03 Talk to the Hand! How to Deal With Difficult People FRI-C04 Now Hiring: A Better Way to Reach and Retain Millennials FRI-C05 Next Generation Leaders: Developing Millenials for Success FRI-C06 Return on Energy: Keeping the Ball Rolling on Multifamily Efficiency FRI-C07 Preventative Maintenance... 'Who Has the Time?' FRI-C08 Building Customer Statisfaction & Loyalty: One Survey at a Time FRI-C09 HUD/DOJ Mystery Shopping: Stay Compliant and out of Litigation